Musicians and bands made music videos before MTV. They were primarily used for promotional purposes and were shown on television programs like “Top of the Pops” and “American Bandstand.”
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Before MTV, musicians and bands were already creating music videos for promotional purposes. These videos were primarily shown on television programs such as “Top of the Pops” and “American Bandstand.” This early era of music videos provided a platform for artists to visually enhance their songs and connect with their audience on a different level.
Here are some interesting facts about the pre-MTV music video era:
Queen’s “Bohemian Rhapsody” is often considered one of the earliest and most influential music videos. Released in 1975, this six-minute epic showcased the band’s blend of rock and opera, captivating audiences with its visually striking scenes.
David Bowie was a pioneer in utilizing music videos to express his artistic vision. His videos for songs like “Life on Mars?” (1971) and “Ashes to Ashes” (1980) showcased his innovative approach and helped popularize the medium.
The availability of portable video recording equipment in the 1970s allowed musicians to experiment with creating their own videos. One example is Billy Joel’s self-directed video for his hit song “Pressure” (1982), which showcased his comedic side.
The rise of disco in the 1970s led to the creation of iconic dance-oriented music videos. Artists like Bee Gees, KC and the Sunshine Band, and Donna Summer used visually engaging videos to enhance the party atmosphere associated with disco music.
The BBC’s “Top of the Pops” played a significant role in promoting music videos in the UK. The show featured live performances as well as pre-recorded videos which helped elevate musicians’ popularity.
“American Bandstand,” hosted by Dick Clark, also incorporated music videos into its format. The show showcased pre-recorded performances of popular artists, giving viewers a chance to see their favorite musicians in action.
Quote from David Bowie: “I think music itself is going to become like running water or electricity…it’s terribly exciting. But on the other hand, it doesn’t matter if you think it’s exciting or not; it’s what’s going to happen.”
Here is a table showcasing some notable pre-MTV music videos:
| Song | Artist | Year |
| “Bohemian Rhapsody” | Queen | 1975 |
| “Life on Mars?” | David Bowie | 1971 |
| “Pressure” | Billy Joel | 1982 |
| “Stayin’ Alive” | Bee Gees | 1977 |
| “Get Down Tonight” | KC and the Sunshine Band | 1975 |
| “I Feel Love” | Donna Summer | 1977 |
It’s fascinating to see how music videos evolved before the launch of MTV. Artists who embraced this medium early on helped shape the future of music videos, paving the way for the explosion of creativity that occurred in the 1980s and beyond.
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In “How MTV Destroyed Their Network (They Gave Up On Music),” the video highlights MTV’s early success as a music-focused network, but also discusses their shift away from music content and towards reality shows in the late 1980s. Despite attempts to incorporate music-related programming, MTV struggled to maintain profitability as a solely music-based network. Additionally, the rise of social media and individualistic teenagers, along with MTV’s reluctance to adapt to the digital age, contributed to their decline. The network’s lack of music-related content and failure to innovate led to a loss of relevance and ultimately, the loss of their identity as music television.
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Australian TV shows like Countdown and Sounds were the predecessors to MTV and they would show music videos. One of the most famous ones was for AC/DC’s “It’s A Long Way to the Top if You Wanna Rock and Roll”.
MTV’s original format was created by the executive Robert W. Pittman, later the president and CEO of MTV Networks. He tested the format by producing and hosting a 15-minute show, Album Tracks, on New York City’s WNBC-TV in the late 1970s.
Robert W. Pittman would be the guy who would be at the forefront of creating MTV. He had this idea in the back of his head when he used to host a 15-minute show called “ Album Tracks ” in New York on WNB-TV in the late ‘70s. With this idea, and the new interactive format being used by Warner Cable, it would set the stage for MTV.
Furthermore, people ask
Moreover, Did people make music videos before MTV? Direct precursors to the music video, soundies were three-minute films featuring music and dance performances, designed to display on jukebox-like projection machines in bars, restaurants and other public spaces.
Keeping this in view, Who first made music videos? Some suggest that the first music video was created in 1894 by Joseph Stern and Edward Mark, who set a recording of their song “The Little Lost Child” to a moving slide show and marketed it as an “illustrated song.” Though the average American did not yet own equipment to play a recording of the song, over 2 million
One may also ask, Which artist had the first music video on MTV? The Buggles
‘Video Killed the Radio Star’ By The Buggles
Ironically enough, the first music video to launch on MTV was “Video Killed The Radio Star” from The Buggles.
Hereof, What was the first music video show?
As an answer to this: The first video to air on MTV was one emblematic of MTV’s concept, The Buggles’ "Video Killed the Radio Star" which was then immediately followed by a brief message about music and television coming together and then "You Better Run" by Pat Benatar.
Secondly, Did music videos start with MTV? But music videos didn’t begin with MTV. The format had predecessors and an evolutionary chart that dates back nearly a century before the Beastie Boys pied some nerds in the face. Here are 10 milestones in music videos that came before anyone ever shouted “ I want my MTV !” at some poor cable company phone line operator. 1. “THE LITTLE LOST CHILD”
Subsequently, When did MTV start listing artists and song credits?
Almost 10 years after its launch MTV in November 1992 began listing directors with the artist and song credits reflecting the fact that music videos had increasingly become an auteur’s medium.
Likewise, What happened to music on MTV?
Response will be: While music had a reduced presence on MTV, videos remained important to the network and its image. Beginning in 1984, MTV honoured achievement in the format with its annual Video Music Awards. Total Request Live ( TRL ), an hour-long interview and music video show, debuted in 1998 and anchored the weekday lineup.
Who was the first non-white musician to appear on MTV?
Bassist Phil Chen was the first non-white musician to appear on MTV This was the first concert video to be aired on MTV, from REO Speedwagon’s Live Infidelity home video release. The video was interrupted after 12 seconds due to technical difficulties.